Get some interesting articles about e-commerce, last mile delivery challenges, trends, business cases and success stories.
SHORTENING THE LAST MILE: THE URBAN CONSUMER TODAY
The logistics industry is faced with the task of balancing a seamless experience within the last mile, while also bearing in mind their more nuanced requirements in being environmentally responsible. By targeting a more adaptive approach towards fulfillment and the last mile — through localization efforts, flexible delivery options, improved seasonal logistics and the gradual integration of innovative technology — the logistics industry will be well placed to absorb these new customer requirements.
GLOBAL TRENDS, INNOVATIONS & DISRUPTIONS: LOCALIZED DELIVERY NETWORKS
Today, urban consumers around the world live in a more diverse and fast-paced environment than ever before. They spend more time on social networks, so their choices are better informed, and their preferences are widely voiced. They are willing to spend more on convenience and positive experiences. These combined factors have provided a favorable environment for the expansion of e-commerce. But it has also posed a great challenge for facilitating the last mile and placed pressure on the logistics players servicing this ever-expanding segment.
GLOBAL TRENDS, INNOVATIONS & DISRUPTIONS: FLEXI-DELIVERY SOLUTIONS
According to an industry expert, preferences around the last mile today are "not just about speed, but also delivering convenience through predictability." Customers increasingly expect to select when, where, and how parcels are delivered — the time spent waiting for a package is a key concern. Developing flexi-delivery solutions has transformed the way transport operators service the last mile and innovate the final leg of their business model.
GLOBAL TRENDS, INNOVATIONS & DISRUPTIONS: SEASONAL LOGISTICS
There has been a gradual expansion in geographic reach of what used to be regional or even local holiday seasons. Globally celebrated holidays — Christmas, Valentine's Day, Mother's Day and others — have now been joined by newly globalized regional holidays such as Chinese New Year and Diwali. E-commerce has increasingly penetrated these holidays as sales growth opportunities, contributing to the promotion of commercial holidays, such as Black Friday, Singles' Day, and Cyber Monday.
GLOBAL TRENDS, INNOVATIONS & DISRUPTIONS: EVOLVING TECHNOLOGIES
To serve the ever-increasing demand among urban consumers for online shopping solutions, new platforms are being invented and existing ones further developed to optimize the last mile. Often, these innovations have proven more grassroots and pragmatic than the futuristic aerial vehicles and delivery vehicle concepts, which remain limited to niche uses such as emergency medical needs in remote areas. On the other hand, cloud computing, AI, data collection through the connectivity of IoT and even blockchain technologies have contributed to a general automatization of transport operators.
GLOBAL TRENDS, INNOVATIONS & DISRUPTIONS: THE FUTURE OF THE LAST MILE
Urban consumers will continue to demand solutions that make their lives easier — convenience, flexibility and costs are all themes that have emerged as relevant to both e-commerce players and transport operators. According to Katja Busch, Chief Commercial Officer, DHL and Head of Customer Solutions and Innovation, the industry is moving towards a greater local presence, developing alternative delivery models, pushing for digitization in fulfillment and delivery, incorporating robotics to aid its workforce, and more. Making adjustments to meet these requirements, however, will need to be pursued incrementally to keep a balance with cost and quality considerations.
Park yourself at a typical residential intersection in the U.S., and you'll watch a parade of delivery vehicles pass by over the course of the day. The difficulty of delivering merchandise in a cost-effective way on the last mile of the retail sales chain has bedeviled e-commerce from its beginnings.
Jun 30, 2018 by Tim Laseter, Andrew Tipping, and Fred Duiven
Last-mile delivery, a strain on your company? Not if you understand where the burden lies and what your options are. Explore which key actions companies should undertake to address these issues. Be prepared to move ahead, be ready to optimize your last-mile delivery.